How to Turn off Online Ordering Button on Google

The online ordering button on Google is a feature that allows customers to place orders directly from a business’s Google listing. This button appears prominently on the business’s Google Maps and Search listings, making it easy for potential customers to order from the business with just a few clicks. While this feature can be convenient for both businesses and customers, there may be situations where a business wants to turn off the online ordering button.

Why you might want to turn off the online ordering button

There are several reasons why a business might choose to turn off the online ordering button on Google:

1. Preference for alternative ordering methods: Some businesses may prefer to direct customers to their own website or third-party ordering platforms, rather than using Google’s ordering system.
2. Inventory management concerns: Businesses with limited inventory or fluctuating stock levels may find it challenging to manage orders coming from multiple sources, including Google.
3. Cost considerations: Google charges a commission fee for orders placed through its ordering system, which can add up for businesses with high order volumes.
4. Customization and branding limitations: The online ordering experience through Google may not align with a business’s desired branding or customization preferences.
5. Temporary closures or operational changes: During periods of temporary closure or operational changes, businesses may want to disable online ordering to avoid confusion or frustration for customers.

Step-by-step guide to turning off the online ordering button

If you’ve decided to turn off the online ordering button on Google, follow these steps:

1. Log in to your Google My Business account: Visit google.com/business and sign in with the email address and password associated with your business listing.
2. Select your business listing: If you have multiple business listings, choose the one for which you want to turn off the online ordering button.
3. Navigate to the “Info” section: Click on the “Info” option from the left-hand menu.
4. Scroll down to the “Online ordering” section: You should see the option to enable or disable online ordering for your business.
5. Turn off the online ordering button: Toggle the switch to the “Off” position to disable the online ordering button on your Google listing.
6. Save your changes: Don’t forget to click the “Apply” or “Save” button to ensure your changes are saved.

Once you’ve completed these steps, the online ordering button should no longer be visible on your Google listing.

Common issues and troubleshooting

While the process of turning off the online ordering button is generally straightforward, you may encounter some issues or have additional questions:

• Delayed changes: It can take up to three days for the changes to take effect and for the online ordering button to disappear from your Google listing.
• Accidental re-enabling: Be careful not to accidentally re-enable the online ordering button when making other updates to your Google My Business listing.
• Third-party ordering platforms: If you use a third-party ordering platform integrated with Google, you may need to disable online ordering through that platform as well.
• Removing existing orders: Turning off the online ordering button does not automatically remove or cancel any existing orders placed through Google. You may need to handle these orders separately.

If you encounter any persistent issues or have additional questions, you can contact Google My Business support for further assistance.

Alternatives to online ordering through Google

If you decide to turn off the online ordering button on Google, you’ll need to provide alternative methods for customers to place orders. Here are some options to consider:

1. Your business website: Encourage customers to place orders directly through your business’s website, which can offer a more customized and branded experience.
2. Third-party ordering platforms: Many businesses use popular third-party ordering platforms like GrubHub, DoorDash, or UberEats to accept online orders.
3. Phone orders: While not as convenient as online ordering, some customers may prefer to place orders over the phone, especially for more complex or customized orders.
4. In-person ordering: For businesses with a physical location, customers can always visit in person to place orders and make purchases.
5. Social media channels: Some businesses have integrated ordering capabilities directly within their social media platforms, such as Facebook or Instagram.

When promoting alternative ordering methods, be sure to provide clear instructions and make the process as seamless as possible for your customers.

Benefits and drawbacks of turning off the online ordering button

Like any business decision, turning off the online ordering button on Google has both potential benefits and drawbacks to consider:

Benefits:

• Increased control over the ordering process and customer experience
• Ability to direct customers to your preferred ordering platforms
• Potential cost savings by avoiding Google’s commission fees
• Greater flexibility in inventory management and order fulfillment

Drawbacks:

• Loss of visibility and convenience for customers who prefer to order through Google
• Potential decrease in order volume if customers find alternative ordering methods less convenient
• Need to invest time and resources into promoting and managing alternative ordering methods
• Potential confusion or frustration for customers who are accustomed to ordering through Google

Ultimately, the decision to turn off the online ordering button should be based on your business’s specific needs, priorities, and customer preferences.

Best practices for managing online orders without Google

If you decide to turn off the online ordering button on Google, it’s important to have a well-planned strategy for managing online orders through alternative methods. Here are some best practices to consider:

1. Optimize your website for online ordering: If you plan to direct customers to your business website for online ordering, ensure that the ordering process is user-friendly, mobile-responsive, and seamlessly integrated with your inventory and fulfillment systems.
2. Promote alternative ordering methods: Clearly communicate the available ordering methods to your customers through various channels, such as your website, social media, email marketing, and in-store signage.
3. Train your staff: Ensure that your staff is well-trained and equipped to handle online orders efficiently, whether they come through your website, third-party platforms, or phone orders.
4. Monitor and analyze order data: Regularly review and analyze your online order data to identify trends, optimize your processes, and make data-driven decisions about your ordering strategies.
5. Solicit customer feedback: Encourage customers to provide feedback on their ordering experiences, and use this feedback to continuously improve and refine your online ordering processes.
6. Stay up-to-date with industry trends: Stay informed about the latest trends and best practices in online ordering and e-commerce to ensure that your business remains competitive and meets customer expectations.

By following these best practices, you can effectively manage online orders without relying on the Google online ordering button, while providing a seamless and satisfying experience for your customers.

How to communicate the change to your customers

If you decide to turn off the online ordering button on Google, it’s essential to communicate this change effectively to your customers. Here are some tips for doing so:

1. Update your website and online listings: Clearly indicate the available ordering methods on your business website, Google My Business listing, and any other online directories or platforms where your business is listed.
2. Send email or SMS notifications: If you have an email or SMS marketing list, send a notification to your customers informing them of the change and providing instructions on how to place orders through alternative methods.
3. Post on social media: Use your business’s social media channels to announce the change and highlight the alternative ordering options available to customers.
4. Display in-store signage: For businesses with a physical location, display prominent signage informing customers about the change and directing them to the available ordering methods.
5. Train your staff: Ensure that your staff is well-informed about the change and can effectively communicate the available ordering options to customers who inquire in person or over the phone.
6. Provide clear instructions: Regardless of the communication channel, provide clear and concise instructions on how to place orders through the alternative methods, including any necessary steps, contact information, or links.
7. Emphasize the benefits: While communicating the change, highlight the potential benefits for customers, such as a more streamlined ordering experience, better inventory management, or enhanced customization options.
8. Offer assistance: Let customers know that you’re available to assist them with the transition and provide support if they have any questions or concerns.

By communicating the change effectively and proactively, you can help minimize confusion and frustration for your customers, while ensuring a smooth transition to alternative ordering methods.

Monitoring and evaluating the impact of turning off the online ordering button

After turning off the online ordering button on Google, it’s crucial to monitor and evaluate the impact of this decision on your business. Here are some key areas to focus on:

1. Order volume and revenue: Track your overall order volume and revenue before and after disabling the online ordering button on Google. Compare these metrics to historical data and industry benchmarks to identify any significant changes or trends.
2. Customer feedback and satisfaction: Actively solicit feedback from customers about their experiences with the alternative ordering methods. Use surveys, reviews, or direct communication channels to gather insights and identify areas for improvement.
3. Website and platform analytics: Closely monitor website traffic, conversion rates, and user behavior on your online ordering platforms. Look for any changes in user engagement, abandonment rates, or bottlenecks in the ordering process.
4. Operational efficiency: Evaluate the impact of the change on your operational processes, such as inventory management, order fulfillment, and customer service. Identify any areas where efficiency has improved or declined, and make necessary adjustments.
5. Marketing and promotional efforts: Assess the effectiveness of your communication and promotional efforts around the change. Analyze the reach and engagement of your messaging across various channels, and make adjustments as needed.
6. Competitive landscape: Monitor your competitors’ online ordering strategies and any changes in their approaches. Stay informed about industry trends and best practices to ensure that your business remains competitive.

By continuously monitoring and evaluating these key areas, you can make data-driven decisions about whether to maintain or adjust your online ordering strategy. Regular review and adaptation will help ensure that your business remains responsive to customer needs and market dynamics.

Conclusion

Turning off the online ordering button on Google can be a strategic decision for businesses seeking greater control over their online ordering processes, customization options, and customer experiences. However, it’s important to carefully evaluate the potential benefits and drawbacks, and have a well-planned strategy in place for managing online orders through alternative methods.

By following the steps outlined in this article, communicating effectively with your customers, and continuously monitoring and evaluating the impact of your decision, you can successfully navigate the transition away from Google’s online ordering system.

Remember, the key to success is providing a seamless and satisfying experience for your customers, regardless of the ordering method they choose. By prioritizing their needs and preferences, you can build lasting relationships and maintain a competitive edge in the ever-evolving digital landscape.

If you’re considering turning off the online ordering button on Google or exploring alternative online ordering strategies, we’re here to help. Our team of experts can guide you through the process, provide tailored recommendations, and ensure a smooth transition for your business and customers. Contact us today to schedule a consultation and take the first step towards optimizing your online ordering experience.